Children Can Now Play With Plant-Based LEGO Pieces
LEGO is producing its first plant-based pieces, made from plastic sourced from sugar cane, and plans to put them on sale later in 2018. The first elements made from sustainable sources will be a variety of botanical elements: leaves, bushes and trees made from polyethylene will be the first sustainable LEGO pieces that kids will find on toy stores’ shelves.
At the moment, the new sustainable elements will account for only 1–2% of the total amount produced, but the Danish company’s goal is that by 2030, LEGO’s core products and packages will all be made from environmentally friendly materials.
“At the LEGO Group we want to make a positive impact on the world around us, and are working hard to make great play products for children using sustainable materials. We are proud that the first LEGO elements made from sustainably sourced plastic are in production and will be in LEGO boxes this year. This is a great first step in our ambitious commitment of making all LEGO bricks using sustainable materials,” said Tim Brooks, Vice President, Environmental Responsibility at the LEGO Group.
In order to support and build demand for sustainably sourced plastic, LEGO Group collaborated with WWF and the Bioplastic Feedstock Alliance (BFA) to ensure a fully sustainable sourcing of sugar cane.
Alix Grabowski, a senior program officer at WWF, applauded LEGO Group’s decision to start using sustainably sourced bio-based plastics, pointing out that this is an incredible opportunity to reduce dependence on finite resources, while stressing the importance of more companies using materials that are responsibly sourced.
Even though the way LEGO elements will be made has changed, their design and quality have remained the same. LEGO Group underwent extensive testing of all the new sustainable elements to ensure that the new pieces will feature the same characteristics as the ones made from conventional polyethylene. Old and new LEGO bricks will still fit together, even if their production date is decades apart.
Since you are here, we would like to share our vision for the future of travel - and the direction Culture Trip is moving in.
Culture Trip launched in 2011 with a simple yet passionate mission: to inspire people to go beyond their boundaries and experience what makes a place, its people and its culture special and meaningful — and this is still in our DNA today. We are proud that, for more than a decade, millions like you have trusted our award-winning recommendations by people who deeply understand what makes certain places and communities so special.
Increasingly we believe the world needs more meaningful, real-life connections between curious travellers keen to explore the world in a more responsible way. That is why we have intensively curated a collection of premium small-group trips as an invitation to meet and connect with new, like-minded people for once-in-a-lifetime experiences in three categories: Culture Trips, Rail Trips and Private Trips. Our Trips are suitable for both solo travelers, couples and friends who want to explore the world together.
Culture Trips are deeply immersive 5 to 16 days itineraries, that combine authentic local experiences, exciting activities and 4-5* accommodation to look forward to at the end of each day. Our Rail Trips are our most planet-friendly itineraries that invite you to take the scenic route, relax whilst getting under the skin of a destination. Our Private Trips are fully tailored itineraries, curated by our Travel Experts specifically for you, your friends or your family.
We know that many of you worry about the environmental impact of travel and are looking for ways of expanding horizons in ways that do minimal harm - and may even bring benefits. We are committed to go as far as possible in curating our trips with care for the planet. That is why all of our trips are flightless in destination, fully carbon offset - and we have ambitious plans to be net zero in the very near future.
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